Built to turn traffic into revenue - not opinions
We run impact-driven CRO audits for Shopify and eCommerce brands to uncover where revenue is leaking across your store — then fix it in the right order.This isn’t about “best practices.” It’s about removing friction that blocks purchase intent.
Trusted by growth-stage and high-volume e-commerce teams
Why E-commerce CRO Breaks - Even With Traffic
Most brands don’t have a traffic problem. They have a conversion clarity problem.
Common patterns we see:
Because the experience hasn’t been optimized for repeat behavior.
Mobile friction reduces conversions at scale.
Key buying questions remain unanswered.
Data is tracked, but rarely interpreted into actions.
Which kills momentum and slows experimentation.
The result: paid traffic gets expensive, retention plateaus, and growth stalls.
Our CRO Audit Philosophy
Good CRO isn’t about testing everything.It’s about fixing the biggest leaks first. Our audits focus on revenue enablement not surface-level tweaks.
Book Your Free CallFix Revenue Leaks, Not Surface Issues
We identify where real buyers hesitate, abandon, or drop off—before touching design or running experiments.
Prioritize by Revenue Impact
Every recommendation is ranked by its effect on conversion rate, AOV, and revenue—not vanity metrics.
Audit for Mobile-First Buying Behavior
Mobile journeys are analyzed independently, because most purchase decisions now happen there—not on desktop.
Optimize for Maximum Upside, Minimal Effort
We focus on changes that unlock the highest revenue gains without bloated execution cycles.
This is how CRO compounds — especially on Shopify.
What a CRO Audit Actually Covers
A CRO audit examines how users move, hesitate, and convert across your store — identifying friction points across UX, psychology, content, and technical performance that directly impact revenue.
What’s Included in a Mostli CRO Audit
UX & Conversion Flow Analysis
We audit navigation, collection logic, PDP structure, and checkout flows to identify where users hesitate, drop, or abandon.
Mobile Conversion Audit
We analyze mobile layouts, tap targets, load behavior, and thumb-zone UX — where most revenue is actually decided.
PDP & Purchase Psychology Review
We evaluate product pages for clarity, trust, objections, pricing logic, and persuasion — not aesthetics.
Speed & Performance Impact Review
We identify performance bottlenecks caused by themes, apps, scripts, and third-party tools that silently kill conversions.
Analytics & Funnel Visibility
We audit GA4, Shopify analytics, and event tracking to uncover blind spots that block optimization decisions.
Tech Stack & App Bloat Review
We assess Shopify apps, custom scripts, and integrations that add friction or slow down the buying experience.
This is not a PDF report that sits in Notion — it’s an execution-ready roadmap.
CRO Audit Deliverables
Prioritized CRO Audit Report
A clear, ranked breakdown of issues and opportunities across the funnel.
Clear Fix-Order Roadmap
A step-by-step sequence of what to fix first, next, and later— prioritized by impact, effort, and revenue upside.
Page-Level UX & CRO Insights
Actionable recommendations mapped to key pages and flows.
Mobile-Specific Optimization Insights
Focused findings for mobile speed, layout, and interaction issues that quietly impact conversions and revenue.
Implementation Support
Hands-on execution or ongoing CRO support to help implement fixes and compound improvements over time.
CRO Audit - FAQs
Answers to common questions from SaaS and ecommerce teams about identifying conversion leaks and improving user journeys.
What is a CRO audit for Shopify stores?
A CRO audit analyzes UX, flows, performance, and purchase friction to improve conversion rate, AOV, and retention.
How long does a CRO audit take?
Most audits take 2–4 weeks depending on store size and complexity.
Is this specific to Shopify?
Yes. We specialize in Shopify and Shopify Plus ecosystems.
Will this increase conversions immediately?
Audits identify what’s blocking growth; improvements follow once fixes are implemented.
Do you help implement CRO fixes?
Yes. We offer implementation support and ongoing CRO retainers.
Is this suitable for high-traffic stores?
Absolutely — high traffic amplifies the impact of fixing conversion leaks.
Do you run A/B tests as part of this audit?
No. The audit identifies what to test and why. Execution and experimentation follow as a separate engagement.
Pulkit jain
Founder
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Founder-led discovery · Limited availability
